How The Right Words Benefit Your Business

Unless you’re a writer, the words you use in your business might not strike you as a big priority. As long as your message is clear and the spelling is correct, mission accomplished… right? But there’s actually a lot more to it. The right–or wrong–words can affect your SEO, visibility, and even your sales. Once you know what to look for, you can make sure your words are working for you!

How Brand Reputation Will Make or Break Your Business

Much of your marketing efforts go toward increasing your reach and growing a loyal audience. How your audience feels about you depends on more than offering a quality product or service. As you grow your business, whether you’re a solo entrepreneur or work with others, your brand reputation can make or break your brand.