Your brand is one of the most important assets your business has. If you want to grow your business and achieve success, you need to invest in your brand. This blog post will discuss the importance of branding and how you can use it to grow your business. It will also provide tips on how you can create a powerful brand image that will help you stand out from the competition and stick in your customers’ minds.
Understanding When Business and Blogging Mix
Some blogs are meant to support a business or brand, while other blogs are the business. When you decide to become a blogger, it’s essential to know which of those two types of blogs you plan to have.
Top Blogging Goals for 2023
It’s a lot of work to run a blog, especially one you want to turn into something successful and profitable. But setting goals and milestones along the way makes it more realistic than just wishful thinking. This list does not reflect my full list of blogging goals for the year. It does, however, reflect goals I think others might want to adopt and adapt for themselves.
29 Painless Blog Post Ideas for Creative Entrepreneurs
Everyone hits dry spells when trying to come up with blog post ideas, whether you’re an experienced writer or not. There are tons of lists out there full of general blog topics almost anyone can write about. But what if your blog is there to support your business, not the focus of it? If you’re a creative entrepreneur with an e-commerce site, offer freelance work, coaching, or consulting services, these blog post ideas are for you!
13 Things to Do for Get to Know Your Customers Day
If you run your own business, one unofficial holiday you might want to mark on your calendar is Get to Know Your Customers Day.
How Brand Awareness Fits Into Your Marketing Strategy
There are several goals most businesses have in common. One of the most common goals is increasing brand awareness. Why? Because strong awareness is part of the first level of the basic marketing funnel structure.
Content Marketing: What it is & Why You Need it
Quality content marketing has many applications. It generates traffic and improves conversion rates, but it also helps retain valuable customers.
The Mastodon 403 Forbidden Error (explained)
The mysterious “403 forbidden” error on Mastodon is keeping some people from joining the social media platform. But there’s a simple explanation and three solutions to fix it.
9 Steps for Writing Quality Blog Posts (Even If You Aren’t a Writer)
Whether you’re new to blogging, not an experienced writer, or just overwhelmed by the hundreds of articles out there explaining how to write a blog post, crafting a quality post can be a huge challenge. Even seasoned writers can come down with a case of creative block when faced with trying to make a simple blog post perfect. But, in the words of all my art and writing professors, “No piece is ever really finished. It’s just abandoned.”
Winter Holiday Content Marketing Tips for 2022
Some businesses plan their content marketing strategies for the holiday season up to a year in advance. Why? Because regardless of what your audience celebrates, December is a time where people typically spend a lot of money on gifts for friends, family, coworkers, and other members of their community. But you don’t have to spend a year planning to get your business in the seasonal spirit with a marketing plan to help convert as many customers as possible.
Become A Blogger The Right Way: 6 Tips To Start A Blog Without Losing Your Mind
Blogging is a creative outlet that lets people get their thoughts and ideas out in the open for others to read and share. Add creativity, imagination, and a dash of storytelling, and you have a successful blog. But making it in the blogging world is not as easy as it sounds. You must find your niche, create interesting and helpful blog posts, create an engaging blog, and cultivate an engaged readership.
5 Tips for Improving Online Direct to Consumer Sales
One of the perks of owning a small business is you rarely have to go through a middleman to get your product or service to your customers. No worries about finding distributors or retail partners. Of course, to actually get your business in front of those customers, you have to incorporate direct-to-consumer (DTC) marketing in your overall strategy. So how do you set up your e-commerce site for success and increase your sales?
4 Lessons on Defining Your Business’s Audience
Are you struggling to identify the right audience for your new business? It’s important to understand the market is competitive and consumers will always have other people they can buy from. So, let’s explore how to hit the right marks here with your early marketing strategy.
How Ham Made Me Learn More About Instagram Shadowbanning
A sudden, consistent drop in reach and engagement on Instagram usually means one of two things. Either Instagram’s algorithm changed recently or you’ve been shadowbanned. Since I spent last two weeks trying to figure out which one had happened to me after a funny incident involving ham (hamcident?), I wanted to share what I’ve learned.
Pros and Cons of Unfold, Squarespace’s Bio Site Tool
Squarespace has Unfold. In addition to creating a bio site, you can also create different feed and story posts with their templates. There’s also a tool for planning and organizing your Instagram feed. Unfortunately, I couldn’t test this feature yet due to account connection errors. For now, I’m just going to focus on the bio site feature.