siness means having a lot on your plate. You have to prepare your products and services, register the company, and keep track of everything in between. Yet, once the business is up and running, you have to get customers to trust the brand.

siness means having a lot on your plate. You have to prepare your products and services, register the company, and keep track of everything in between. Yet, once the business is up and running, you have to get customers to trust the brand.
Unless you’re a writer, the words you use in your business might not strike you as a big priority. As long as your message is clear and the spelling is correct, mission accomplished… right? But there’s actually a lot more to it. The right–or wrong–words can affect your SEO, visibility, and even your sales. Once you know what to look for, you can make sure your words are working for you!
When you search any keyword in Google, SEO determines which results come up first. If you want your site on the first page of search results, you need a decent SEO plan. But if you’re still on the fence about how much of your time this deserves, here are five compelling reasons SEO is important for your business.
If you have a business without customers, your “business” is really just an expensive hobby. Getting custom is the hardest element of starting a business.
No matter what brand of phone you have or the operating system you use, these tips will take your phone photography to a whole new level.
Powerful marketing solutions are key to achieving successfully achieving your business goals. When looking to improve your strategy, see if you can incorporate any of these 5 tactics.
Unlike the old days when you had to save up to open a storefront, you can now run a business online from the comfort of your home. Although it seems easier to run your business online, it requires a lot of time, effort, and sacrifice.
Putting together a targeted ad takes hard work and a little trial and error. Until you get the hang of things, it can feel like a waste of time and money. But with a little practice and perseverance, you can make your ads work smarter.
When it comes to branding and online advertising, there’s no denying the power of social media. However, the best social media platform for your business might not be the one you know best. Before you start experimenting with Facebook, Twitter, Instagram, LinkedIn, etc., take a few minutes to get to know your platforms.
When you find yourself being distracted by the littlest thing, it stops you from doing something you really want to do. Next thing you know, it’s the end of the day and you’re nowhere near meeting your goal. We all get distracted from time to time. These tips will help you beat distraction and keep it from becoming procrastination.
Sometimes, an outside perspective is needed for a business to develop new strategies and plans. Although senior managers can easily execute the ideas, adding extra knowledge can make a significant change.
Successfully hosting a webinar can help generate leads, increase brand awareness and understanding of your products and services. Additionally, it builds trust, offering you a great platform to build lasting professional relationships.
Before broadcasting your first webinar, have a look at these five practical tips for success.
Even the best brands started somewhere. With a little discipline and patience, you can get there. And, in the long run, you will be able to sustain the reputation of your brand.
The thing about Facebook is that it’s not for every business. There are a lot of pros and cons to consider before building a page or group to support your marketing efforts.
I wanted to put together a basic introduction to website UX for those inexperienced with web design, or those putting what they do know to work for their personal websites. To do that, I asked my friend Gabby Manotoc, a New York-based product design lead, some questions based on the issues and concerns I typically see.