If you have a blog, you should already know that content is king — what you write on your blog can make or break it. However, imagery is a vital component of success. Images are a great supporting tool that takes your content from bland to engaging.
Turning Your Blog Into Brand
Whether you’re monetizing your blog and want to turn it into a proper business or you have started to finally get some clout and want to make the best possible use out of it, the next evolution is to turn it into a real brand. These tips are just a starting point. Which tools you use and how you make use of them will determine your success.
Digital Marketing: Everything You Need to Know
With customers spending increasing time at home, the effectiveness of traditional and print marketing is limited. Instead, you need to target your customers on their phones, laptops, and computers. Here are a few aspects of digital marketing to knuckle down on if you want to increase profit for your business!
How to Bring a Compelling Character to Life
Well-written stories make both the good guys and bad guys compelling characters. They make your world more immersive for your readers and your characters more fun to root for (or against).
When Not to Make a Hobby Blog a Business
It seems everyone has a blog to drive business these days. For many, blogging is a career built off a hobby or passion project. There’s a lot of push out there to monetize your blog …
Getting Personal with Your Personal Brand
When you start building your personal brand, one of the many things to consider is how personal you get on your branded channels. How do you balance promoting your work and your brand with glimpses into what you do off the clock? What kind of personal content should I share? Why should I share any at all?
Lessons From a Day with Dr. Kristen Iversen
When the day of Dr. Kristen Iversen’s visit arrived, I woke up terribly sick. Between my fever and the number of antihistamines I took, I went through most of the day in a sweaty, lethargic, dizzy haze. While the smell of cherry cough drops rekindles a few memories, most of what I remember about that day comes from the notes I took. At least some part of me was clear-headed enough to make sure I could remember what stood out about getting to know Dr. Iversen for a day.
4 Early Mistakes That Can Kill a Blog’s Chances of Success
Before you even launch your blog and hit publish on your first post, there are numerous mistakes you can make that will set you up for failure.
6 Ways to Take a Break When You Work From Home
One of the dangers of working from home is skipping break time. These 6 tips on being mindful can help sustain your energy throughout the day and ensure sure you’re working efficiently, not constantly.
Ideas That Matter with Emilie Kefalas
One of author Emilie Kefalas’ core beliefs is that there are no bad ideas, and she was more than happy to share her thoughts on this subject.
10 Thoughts on 10 Years of Blogging
To celebrate my 10th anniversary of blogging, I sifted through all I’ve learned in the last decade to give you 10 pieces of advice for blogging in the long-term.
6 Ways to Turn Blogging Into a Career
With so many blogs out there, turning your blogging hobby into a full-time job can be a challenge — to say nothing of how hard it is to stand out from the many others. To ensure you can successfully make the switch to a blogging career, here are six vital tips.
Q&A with Emilie Kefalas, author of “A Call to Congress”
What do you get when you combine a passion for American history, a lifetime of doodling, and a literary challenge? Emilie Kefalas, the children’s book author and illustrator behind “A Capitol Dream” and her newest release, “A Call to Congress.”
How to Get Readers Returning to Your Blog
A successful blog is one that hooks in readers and keeps them coming back. But just how do you build a loyal readership?
A Letter From Isolation
Hi. How are you doing? How loud is isolation-insanity knocking on your tightly bolted doors? I’m alright. I mean, I did decide to cut my own hair and give myself bangs. It went well. Self-isolating …
