Some blogs are meant to support a business or brand, while other blogs are the business. When you decide to become a blogger, it’s essential to know which of those two types of blogs you plan to have.
Up until 2014, my site had free hosting on WordPress.com. When I bought my domain, we essentially cloned the site and rebuilt it on WordPress.org. The old version on WordPress.com was still there, but invisible to the public because of a domain redirect we set up. Based on my needs and available options, I chose to return to WordPress.com.
Blogging can do a lot for your long term career goals — it can be a way to break into the sector you want to work in, or attract attention and gain a following. Best of all, there’s profit to be made.
One of the keystones to success with a website or online business is search engine visibility. It’s also one of the hardest things to get. But we’ve got some advice on actions you can take to help make you more visible to search engines.
You won’t increase engagement with your blog, brand, or business through blog posts alone. You improve interaction with your blog by offering incentives and creating communities.
Whether you’re monetizing your blog and want to turn it into a proper business or you have started to finally get some clout and want to make the best possible use out of it, the next evolution is to turn it into a real brand. These tips are just a starting point. Which tools you use and how you make use of them will determine your success.
It seems everyone has a blog to drive business these days. For many, blogging is a career built off a hobby or passion project. There’s a lot of push out there to monetize your blog …