Freelancer Availability: Why Less is Better Than More

When you work as a freelancer or own a small business, sometimes it feels like you can’t stop working. You set your own availability, so why shouldn’t you always have time to work? With some slight adjustments, you can have a profitable, fulfilling freelance career without feeling like a commodity.

How Brand Reputation Will Make or Break Your Business

Much of your marketing efforts go toward increasing your reach and growing a loyal audience. How your audience feels about you depends on more than offering a quality product or service. As you grow your business, whether you’re a solo entrepreneur or work with others, your brand reputation can make or break your brand.

Five compelling reasons an SEO plan is important

When you search any keyword in Google, SEO determines which results come up first. If you want your site on the first page of search results, you need a decent SEO plan. But if you’re still on the fence about how much of your time this deserves, here are five compelling reasons SEO is important for your business.