How Ham Made Me Learn More About Instagram Shadowbanning

A sudden, consistent drop in reach and engagement on Instagram usually means one of two things. Either Instagram’s algorithm changed recently or you’ve been shadowbanned. Since I spent last two weeks trying to figure out which one had happened to me after a funny incident involving ham (hamcident?), I wanted to share what I’ve learned.

6 Ways to Take Advantage of Social Media for Business

Social media is essential for businesses because it can do so much and reach so many. For businesses to drive traffic to their website, improve leads, and invite potential customers to buy a product or service, a social media platform can be a great opportunity to stand out.