The Blog: Switzy Thoughts
Notes from a creative life, with detours into narrative and nonsense.

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Getting Personal with Your Personal Brand
Read more: Getting Personal with Your Personal BrandWhen you start building your personal brand, one of the many things to consider is how personal you get on your branded channels. How do you balance promoting your work and your brand with glimpses into what you do off…
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Lessons From a Day with Dr. Kristen Iversen
Read more: Lessons From a Day with Dr. Kristen IversenWhen the day of Dr. Kristen Iversen’s visit arrived, I woke up terribly sick. Between my fever and the number of antihistamines I took, I went through most of the day in a sweaty, lethargic, dizzy haze. While the smell…
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4 Early Mistakes That Can Kill a Blog’s Chances of Success
Read more: 4 Early Mistakes That Can Kill a Blog’s Chances of SuccessBefore you even launch your blog and hit publish on your first post, there are numerous mistakes you can make that will set you up for failure.
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6 Ways to Take a Break When You Work From Home
Read more: 6 Ways to Take a Break When You Work From HomeOne of the dangers of working from home is skipping break time. These 6 tips on being mindful can help sustain your energy throughout the day and ensure sure you’re working efficiently, not constantly.
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Ideas That Matter with Emilie Kefalas
Read more: Ideas That Matter with Emilie KefalasOne of author Emilie Kefalas’ core beliefs is that there are no bad ideas, and she was more than happy to share her thoughts on this subject.
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10 Thoughts on 10 Years of Blogging
Read more: 10 Thoughts on 10 Years of BloggingTo celebrate my 10th anniversary of blogging, I sifted through all I’ve learned in the last decade to give you 10 pieces of advice for blogging in the long-term.
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6 Ways to Turn Blogging Into a Career
Read more: 6 Ways to Turn Blogging Into a CareerWith so many blogs out there, turning your blogging hobby into a full-time job can be a challenge — to say nothing of how hard it is to stand out from the many others. To ensure you can successfully make…
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Q&A with Emilie Kefalas, author of “A Call to Congress”
Read more: Q&A with Emilie Kefalas, author of “A Call to Congress”What do you get when you combine a passion for American history, a lifetime of doodling, and a literary challenge? Emilie Kefalas, the children’s book author and illustrator behind “A Capitol Dream” and her newest release, “A Call to Congress.”
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How to Get Readers Returning to Your Blog
Read more: How to Get Readers Returning to Your BlogA successful blog is one that hooks in readers and keeps them coming back. But just how do you build a loyal readership?
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A Letter From Isolation
Read more: A Letter From IsolationHi. How are you doing? How loud is isolation-insanity knocking on your tightly bolted doors? I’m alright. I mean, I did decide to cut my own hair and give myself bangs. It went well. Self-isolating is how I got through…


