The Blog: Switzy Thoughts
Notes from a creative life, with detours into narrative and nonsense.

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How Brand Awareness Fits Into Your Marketing Strategy
Read more: How Brand Awareness Fits Into Your Marketing StrategyThere are several goals most businesses have in common. One of the most common goals is increasing brand awareness. Why? Because strong awareness is part of the first level of the basic marketing funnel structure.
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10 Ways To Prioritize Yourself With A Busy Schedule
Read more: 10 Ways To Prioritize Yourself With A Busy SchedulePrioritizing yourself may go against what you’re used to hearing about how hard you need to work. However, the more you ignore the signs of possible burnout and other issues, the more damage your lifestyle will do long term.
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Content Marketing: What it is & Why You Need it
Read more: Content Marketing: What it is & Why You Need itQuality content marketing has many applications. It generates traffic and improves conversion rates, but it also helps retain valuable customers.
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5 Simple Ways to Recharge Positive Mindset Energy
Read more: 5 Simple Ways to Recharge Positive Mindset EnergyWhen we think about dealing with life’s challenges, we tend to focus on preparing for them. Training your mental and emotional muscles to have a healthy response to problems when they arise is important, but it’s only half the answer.…
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Self-Care for the Traveling Entrepreneur
Read more: Self-Care for the Traveling EntrepreneurSelf-care isn’t just for when you’re at home. To thrive as a traveling entrepreneur, you need to protect your mental and emotional resources.
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5 Ways to Move Your Business Painlessly
Read more: 5 Ways to Move Your Business PainlesslyMoving offices can be daunting for any business, but it doesn’t have to be stressful if you’re prepared.
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Gratitude Exercises for a More Positive Mindset This Fall
Read more: Gratitude Exercises for a More Positive Mindset This FallAs the end of the year draws nearer, we head into reflection season. But how often do we take the time to show gratitude for the ways we grew and learn—especially in ways we didn’t expect to?
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Collaborative Communication: Stay in Touch With Your Team
Read more: Collaborative Communication: Stay in Touch With Your TeamCollaborating with others is a great opportunity to create something you couldn’t do on your own. When you start working with others — whether it’s just one partner or a whole team — it’s important to keep in touch. Communication…
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Fiction and Fantasy Candles: Gifts for Readers, Writers & Dreamers
Read more: Fiction and Fantasy Candles: Gifts for Readers, Writers & DreamersCandles are a popular go-to gift for good reason. They’re small and easy to transport, and you don’t have to worry about whether they fit with the recipient’s decor. Also, “no thanks, I have enough candles” hasn’t really been said…


